/* Just Started Web — site styles. en-GB. */
:root {
  --paper: #f6f1ea;
  --paper-deep: #efe6d9;
  --ink: #172033;
  --muted: #5b6170;
  --accent: #d3541a;
  --accent-dark: #a83e10;
  --accent-soft: #f8e4d6;
  --sage: #1f4f45;
  --sage-soft: #e4eee9;
  --white: #fffdf9;
  --line: #e4dcd2;
  --shadow: 0 18px 40px rgba(23, 32, 51, 0.08);
  --radius: 18px;
  --header-h: 4.5rem;
  --font-serif: "Fraunces", "Iowan Old Style", "Palatino Linotype", Palatino, serif;
  --font-sans: "Source Sans 3", "Source Sans Pro", "Segoe UI", Helvetica, Arial, sans-serif;
  --max: 72rem;
}

@font-face {
  font-family: "Fraunces";
  src: url("../fonts/Fraunces.woff2") format("woff2");
  font-weight: 100 900;
  font-style: normal;
  font-display: swap;
}

@font-face {
  font-family: "Source Sans 3";
  src: url("../fonts/SourceSans3.woff2") format("woff2");
  font-weight: 200 900;
  font-style: normal;
  font-display: swap;
}

*, *::before, *::after { box-sizing: border-box; }

html {
  scroll-behavior: smooth;
  scroll-padding-top: calc(var(--header-h) + 0.75rem);
}

body {
  margin: 0;
  font-family: var(--font-sans);
  font-weight: 450;
  font-size: 1.125rem;
  line-height: 1.6;
  color: var(--ink);
  background: var(--paper);
  -webkit-font-smoothing: antialiased;
}

img { max-width: 100%; height: auto; display: block; }

a {
  color: var(--sage);
  text-underline-offset: 0.15em;
}

a:hover { color: var(--accent-dark); }

:focus-visible {
  outline: 3px solid var(--accent);
  outline-offset: 3px;
}

.skip-link {
  position: absolute;
  left: 1rem;
  top: -4rem;
  background: var(--ink);
  color: var(--white);
  padding: 0.6rem 1rem;
  z-index: 100;
  border-radius: 8px;
}
.skip-link:focus { top: 1rem; }

.wrap {
  width: min(var(--max), calc(100% - 2.5rem));
  margin-inline: auto;
}

/* Header */
.site-header {
  position: sticky;
  top: 0;
  z-index: 50;
  background: rgba(246, 241, 234, 0.88);
  backdrop-filter: blur(14px);
  border-bottom: 1px solid transparent;
  transition: border-color 0.2s ease, box-shadow 0.2s ease;
}
.site-header.is-scrolled {
  border-bottom-color: var(--line);
  box-shadow: 0 8px 24px rgba(23, 32, 51, 0.04);
}

.header-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  min-height: var(--header-h);
  gap: 1rem;
}

.brand {
  display: flex;
  align-items: center;
  gap: 0.7rem;
  text-decoration: none;
  color: var(--ink);
}
.brand img { width: 2.5rem; height: 2.5rem; flex-shrink: 0; }
.brand-text {
  display: flex;
  flex-direction: column;
  line-height: 1.1;
  font-family: var(--font-serif);
  font-weight: 600;
  font-size: 1.05rem;
  letter-spacing: -0.02em;
}
.brand-text em {
  font-style: normal;
  color: var(--accent);
}

.nav-toggle {
  display: none;
  background: none;
  border: 1px solid var(--line);
  border-radius: 10px;
  width: 2.75rem;
  height: 2.75rem;
  cursor: pointer;
  align-items: center;
  justify-content: center;
  flex-direction: column;
  gap: 5px;
  padding: 0;
}
.nav-toggle span {
  display: block;
  width: 1.1rem;
  height: 2px;
  background: var(--ink);
  border-radius: 2px;
}

.site-nav {
  display: flex;
  align-items: center;
  gap: 1.5rem;
}
.site-nav a {
  color: var(--ink);
  text-decoration: none;
  font-size: 1rem;
  font-weight: 560;
}
.site-nav a:hover { color: var(--accent); }

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.4rem;
  padding: 0.75rem 1.25rem;
  border-radius: 999px;
  font: inherit;
  font-weight: 600;
  font-size: 1.05rem;
  text-decoration: none;
  border: 2px solid transparent;
  cursor: pointer;
  transition: background 0.15s ease, color 0.15s ease, border-color 0.15s ease, transform 0.15s ease;
}
.btn:hover { color: var(--white); }
.btn-primary {
  background: var(--accent);
  color: #fff;
  border-color: var(--accent);
}
.btn-primary:hover { background: var(--accent-dark); border-color: var(--accent-dark); color: #fff; }
.btn-secondary {
  background: transparent;
  color: var(--ink);
  border-color: var(--ink);
}
.btn-secondary:hover { background: var(--ink); color: var(--white); }
.btn-sage {
  background: var(--sage);
  color: #fff;
  border-color: var(--sage);
}
.btn-sage:hover { background: #16382f; color: #fff; }
.btn-sm { padding: 0.55rem 1rem; font-size: 0.98rem; }

/* Hero */
.hero {
  padding: 3.5rem 0 4.5rem;
  position: relative;
  overflow: hidden;
}
.hero::before {
  content: "";
  position: absolute;
  inset: auto -10% -30% 40%;
  height: 28rem;
  background:
    radial-gradient(circle at 30% 40%, rgba(211, 84, 26, 0.16), transparent 60%),
    radial-gradient(circle at 70% 60%, rgba(31, 79, 69, 0.14), transparent 55%);
  pointer-events: none;
}
.hero-grid {
  display: grid;
  grid-template-columns: 1.15fr 0.85fr;
  gap: 3rem;
  align-items: center;
  position: relative;
}
.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 0.5rem;
  font-size: 0.9rem;
  font-weight: 650;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--sage);
  margin: 0 0 1rem;
}
.eyebrow::before {
  content: "";
  width: 1.5rem;
  height: 2px;
  background: var(--accent);
}

h1, h2, h3, .font-serif {
  font-family: var(--font-serif);
  font-weight: 600;
  letter-spacing: -0.03em;
  line-height: 1.15;
}

h1 {
  font-size: clamp(2.4rem, 5vw, 4.15rem);
  margin: 0 0 1.1rem;
}

.lede {
  font-size: 1.25rem;
  color: var(--muted);
  max-width: 38rem;
  margin: 0 0 1.75rem;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 0.8rem;
  margin-bottom: 1.4rem;
}

.hero-note {
  margin: 0;
  color: var(--muted);
  font-size: 1rem;
}

.hero-panel {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 24px;
  box-shadow: var(--shadow);
  padding: 1.6rem 1.6rem 1.4rem;
}
.hero-panel h2 {
  font-size: 1.15rem;
  margin: 0 0 1rem;
}
.hero-panel ol {
  margin: 0;
  padding: 0;
  list-style: none;
  counter-reset: step;
}
.hero-panel li {
  counter-increment: step;
  display: grid;
  grid-template-columns: 2rem 1fr;
  gap: 0.75rem;
  align-items: start;
  padding: 0.7rem 0;
  border-top: 1px solid var(--line);
  font-size: 1rem;
}
.hero-panel li:first-child { border-top: 0; padding-top: 0; }
.hero-panel li::before {
  content: counter(step);
  width: 2rem;
  height: 2rem;
  border-radius: 50%;
  background: var(--sage-soft);
  color: var(--sage);
  font-weight: 700;
  font-size: 0.9rem;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  font-family: var(--font-sans);
}
.hero-panel .time {
  display: block;
  grid-column: 2;
  color: var(--muted);
  font-size: 0.9rem;
}

/* Sections */
section { padding: 4.25rem 0; }
.section-head {
  max-width: 40rem;
  margin-bottom: 2.25rem;
}
.section-head h2 {
  font-size: clamp(1.9rem, 3.4vw, 2.7rem);
  margin: 0 0 0.7rem;
}
.section-head p { margin: 0; color: var(--muted); }

.band-sage { background: var(--sage); color: #f6f1ea; }
.band-sage .section-head p,
.band-sage .muted { color: rgba(246, 241, 234, 0.82); }
.band-deep { background: var(--paper-deep); }
.band-white { background: var(--white); border-block: 1px solid var(--line); }

/* Audience */
.audience-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1rem;
}
.audience-card {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 1.35rem 1.3rem 1.2rem;
}
.audience-card h3 {
  margin: 0 0 0.4rem;
  font-size: 1.2rem;
}
.audience-card p { margin: 0; color: var(--muted); font-size: 1.02rem; }
.audience-icon {
  width: 2.4rem;
  height: 2.4rem;
  border-radius: 10px;
  background: var(--accent-soft);
  color: var(--accent-dark);
  display: flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 0.9rem;
}
.audience-icon svg { width: 1.25rem; height: 1.25rem; }

.not-for {
  margin-top: 1.25rem;
  padding: 1rem 1.2rem;
  border-left: 3px solid var(--accent);
  background: var(--accent-soft);
  border-radius: 0 12px 12px 0;
  color: var(--ink);
  font-size: 1.02rem;
}

/* Packages */
.packages {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.15rem;
  align-items: stretch;
}
.package {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 22px;
  padding: 1.6rem 1.4rem 1.4rem;
  display: flex;
  flex-direction: column;
  position: relative;
}
.package.featured {
  border-color: var(--sage);
  box-shadow: var(--shadow);
  background: linear-gradient(180deg, #f4faf7 0%, var(--white) 8rem);
}
.badge {
  position: absolute;
  top: -0.7rem;
  left: 1.3rem;
  background: var(--sage);
  color: #fff;
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  padding: 0.28rem 0.65rem;
  border-radius: 999px;
}
.package h3 {
  margin: 0.2rem 0 0.35rem;
  font-size: 1.7rem;
}
.price {
  margin: 0 0 0.15rem;
  font-family: var(--font-serif);
  font-size: 2.05rem;
  letter-spacing: -0.03em;
  font-weight: 600;
}
.price span {
  font-family: var(--font-sans);
  font-size: 1.05rem;
  font-weight: 600;
  color: var(--muted);
}
.care { margin: 0 0 0.9rem; color: var(--muted); font-size: 1rem; }
.best-for {
  margin: 0 0 1rem;
  font-size: 1.02rem;
}
.package ul {
  margin: 0 0 1.25rem;
  padding: 0;
  list-style: none;
  flex: 1;
}
.package li {
  position: relative;
  padding: 0.4rem 0 0.4rem 1.4rem;
  border-top: 1px solid var(--line);
  font-size: 0.98rem;
}
.package li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.85rem;
  width: 0.7rem;
  height: 0.45rem;
  border-left: 2px solid var(--sage);
  border-bottom: 2px solid var(--sage);
  transform: rotate(-45deg);
}
.vat-note, .pay-note {
  margin: 1.25rem 0 0;
  color: var(--muted);
  font-size: 1rem;
}

/* Process */
.steps {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  gap: 0.9rem;
  counter-reset: how;
}
.step {
  background: var(--white);
  border-radius: var(--radius);
  padding: 1.2rem 1.1rem 1.15rem;
  border: 1px solid var(--line);
  counter-increment: how;
}
.step::before {
  content: counter(how, decimal-leading-zero);
  display: block;
  font-family: var(--font-serif);
  font-weight: 600;
  color: var(--accent);
  font-size: 1.15rem;
  margin-bottom: 0.55rem;
}
.step h3 { margin: 0 0 0.4rem; font-size: 1.15rem; }
.step p { margin: 0; color: var(--muted); font-size: 0.98rem; }

/* Why */
.why-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1rem;
}
.why-card {
  background: rgba(246, 241, 234, 0.08);
  border: 1px solid rgba(246, 241, 234, 0.18);
  border-radius: var(--radius);
  padding: 1.35rem 1.3rem;
}
.why-card h3 { margin: 0 0 0.4rem; font-size: 1.25rem; color: #fff; }
.why-card p { margin: 0; color: rgba(246, 241, 234, 0.82); }

/* Work */
.work-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.15rem;
}
.work-card {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 22px;
  overflow: hidden;
  display: flex;
  flex-direction: column;
  text-decoration: none;
  color: inherit;
  transition: transform 0.18s ease, box-shadow 0.18s ease;
}
.work-card:hover {
  transform: translateY(-3px);
  box-shadow: var(--shadow);
  color: inherit;
}
.work-shot {
  aspect-ratio: 16 / 10;
  background: var(--paper-deep);
  overflow: hidden;
  border-bottom: 1px solid var(--line);
}
.work-shot img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: top center;
}
.work-body { padding: 1.15rem 1.15rem 1.25rem; }
.work-body .kind {
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: 0.07em;
  text-transform: uppercase;
  color: var(--accent);
  margin: 0 0 0.35rem;
}
.work-body h3 { margin: 0 0 0.4rem; font-size: 1.3rem; }
.work-body p { margin: 0 0 0.85rem; color: var(--muted); font-size: 1rem; }
.work-link {
  font-weight: 650;
  color: var(--sage);
  font-size: 0.98rem;
}

/* FAQ */
.faq {
  display: grid;
  gap: 0.65rem;
  max-width: 50rem;
}
.faq details {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 14px;
  padding: 0.15rem 1.1rem;
}
.faq summary {
  cursor: pointer;
  font-weight: 650;
  padding: 0.95rem 0;
  list-style: none;
  display: flex;
  justify-content: space-between;
  gap: 1rem;
  align-items: center;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "+";
  font-size: 1.4rem;
  color: var(--accent);
  font-weight: 400;
  line-height: 1;
}
.faq details[open] summary::after { content: "–"; }
.faq details p {
  margin: 0 0 1rem;
  color: var(--muted);
}

/* Contact */
.contact-grid {
  display: grid;
  grid-template-columns: 0.85fr 1.15fr;
  gap: 2.5rem;
  align-items: start;
}
.contact-copy p { color: var(--muted); }
.contact-copy a { font-weight: 650; }

form {
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 22px;
  padding: 1.5rem;
  display: grid;
  gap: 0.9rem;
}
.form-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0.9rem;
}
label {
  display: flex;
  flex-direction: column;
  gap: 0.35rem;
  font-size: 0.95rem;
  font-weight: 650;
}
input, select, textarea {
  font: inherit;
  font-weight: 450;
  padding: 0.7rem 0.8rem;
  border: 1px solid var(--line);
  border-radius: 10px;
  background: var(--paper);
  color: var(--ink);
  width: 100%;
}
input:focus, select:focus, textarea:focus {
  outline: 3px solid var(--accent);
  outline-offset: 1px;
  background: #fff;
}
textarea { min-height: 7.5rem; resize: vertical; }
.form-note {
  margin: 0;
  font-size: 0.92rem;
  font-weight: 450;
  color: var(--muted);
}

/* Footer */
.site-footer {
  background: var(--ink);
  color: #d8d4cc;
  padding: 2.5rem 0 2rem;
  font-size: 0.98rem;
}
.footer-inner {
  display: grid;
  grid-template-columns: 1.2fr 1fr 1fr;
  gap: 2rem;
}
.site-footer .brand { color: #fff; margin-bottom: 0.7rem; }
.site-footer .brand-text em { color: #f0b089; }
.site-footer a { color: #f6f1ea; }
.site-footer h2 {
  color: #fff;
  font-size: 1.05rem;
  margin: 0 0 0.6rem;
  font-family: var(--font-sans);
  letter-spacing: 0;
  font-weight: 700;
}
.site-footer ul { list-style: none; margin: 0; padding: 0; }
.site-footer li { margin: 0.3rem 0; }
.legal {
  margin-top: 2rem;
  padding-top: 1.2rem;
  border-top: 1px solid rgba(255,255,255,0.12);
  color: #9aa0ab;
  font-size: 0.9rem;
}

.page-main { padding: 3rem 0 4rem; }
.page-main h1 { margin-top: 0; }
.prose { max-width: 42rem; }
.prose p, .prose li { color: var(--muted); }
.todo {
  display: inline-block;
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  background: #f3e0c8;
  color: #7a3b0a;
  border-radius: 4px;
  padding: 0.1rem 0.35rem;
  margin-left: 0.25rem;
  vertical-align: middle;
}

@media (max-width: 960px) {
  .hero-grid, .packages, .work-grid, .contact-grid, .footer-inner, .steps {
    grid-template-columns: 1fr 1fr;
  }
  .steps { grid-template-columns: 1fr 1fr; }
  .packages { grid-template-columns: 1fr; max-width: 28rem; }
  .package.featured { order: -1; }
}

@media (max-width: 760px) {
  .nav-toggle { display: inline-flex; }
  .site-nav {
    display: none;
    position: absolute;
    top: var(--header-h);
    left: 0;
    right: 0;
    background: var(--paper);
    border-bottom: 1px solid var(--line);
    flex-direction: column;
    align-items: stretch;
    padding: 0.75rem 1.25rem 1.1rem;
    gap: 0.4rem;
  }
  .site-nav.is-open { display: flex; }
  .site-nav a { padding: 0.55rem 0; }
  .site-nav .btn { width: 100%; }
  .hero-grid, .audience-grid, .why-grid, .work-grid, .contact-grid, .footer-inner, .form-row, .steps {
    grid-template-columns: 1fr;
  }
  .hero { padding-top: 2rem; }
  .wrap { width: min(var(--max), calc(100% - 1.6rem)); }
}